Competitor Mapping
Visualize your competitors with address- and block-level detail of their service footprints, overlaid on your own footprint, franchise areas, or wire centers. Cut out expenses and tune up your direct-mail campaigns by targeting addresses within select competitors' pricing zones. Whether you need maps to help account executives find leads, or household overlap reports, Cabletrax can quickly produce any GIS product.
Competitor Offer Reports
Cabletrax offer nationwide reporting of residential, SOHO, mid-market, and enterprise telecom services, tracking pricing and promotions for hundreds of providers. Unlike other vendors, Cabletrax's pricing research draws from multiple sources, including over-the-phone quotes, partner-channel programs, Web buyflow data, and billing statements. Cabletrax's pricing database includes more than a decade of historical offers for trend analysis.
Ad Hoc Services
Some needs can't be met with one-size-fits-all reporting. Cabletrax's researchers can be engaged for customized research agendas ranging from nationwide TV channel comparisons to market sizing, along with retainer programs for on-call research services. If your current vendor can't deliver the insights you need, get in touch with us.